Electric Sun III
The third in a series of tanning salons is a collaboration with Los Angeles artist Jonathan Williams. Situated at the busy intersection of Beverly and La Cienega Boulevards, facing the Beverly Center, the design concept for this project incorporates a dialogue with the giant advertising images of the surrounding billboards. Colorful graphics wrap around a series of freestanding tanning rooms made of translucent acrylic. The rooms function as large lanterns, attracting the attention of passing traffic.